This Expert Storyteller Believes Manipulation is Good – Matthew Dicks

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Podcast Episode This Expert Storyteller Believes Manipulation is Good With Matthew Dicks Episode Notes Summary In this episode, Matthew Dicks, an internationally bestselling author and master storyteller, discusses the power of storytelling in digital marketing and its impact on service-based businesses. He explains the biological and psychological effects of storytelling, the ethical considerations of manipulation, […]

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How To Build A Company Culture That Strengthens Your Marketing – Bart McCollum & Dr. Gerald Hannah

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Podcast Episode How To Build A Company Culture That Strengthens Your Marketing With Bart McCollum & Dr. Gerald Hannah Episode Notes Summary In this episode, Jeffro interviews Bart McCollum and Dr. Gerald Hannah, authors of the book ‘You Before Me,’ which focuses on company culture and its impact on digital marketing. They discuss the importance

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Why and How to Use AI for your Website Content – Jon Gillham

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Podcast Episode Why and How to Use AI for your Website Content with Jon Gillham https://www.youtube.com/watch?v=pJMuM-3Kaw0 Episode Notes Summary In this episode, Jonathan Gilham, founder and CEO of originality.ai, discusses AI-generated content and its impact on SEO. He explains that Google is in a tricky position, as AI-generated content could potentially replace the need for

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The Astonishing Power Of AI And Video Marketing – Nick Niehaus

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Podcast Episode The Astonishing Power Of AI And Video Marketiing with Nick Niehaus Episode Notes Summary In this episode, Jeffro interviews Nick Niehaus, the co-founder and CEO of Business Video School, about the intersection of video, artificial intelligence (AI), and lead generation strategies for small business owners. They discuss the power of video in marketing,

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How To Make Serious Business Out Of Funny Memes – Aidan Brannigan

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Podcast Episode How to Get Your Company Ready for 8 Figure Growth with Nicole Glover Episode Notes Summary Nicole Glover, owner of Glover Strategic Marketing, discusses the importance of being prepared for dramatic business growth. She emphasizes the need for clear vision, authentic marketing, and investment in operations and strategy. Nicole advises business owners to

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How to Get Your Company Ready for 8 Figure Growth – Nicole Glover

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Reaching More Prospects through Influencer Marketing – Enelin Toneva

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Podcast Episode Reaching More Prospects through Influencer Marketing with Enelin Toneva Episode Notes Summary In this episode, Enelin Toneva, CEO and founder of Vivian Agency, discusses influencer marketing for service businesses. She explains that service businesses can still benefit from influencer marketing by allowing influencers to try their services and share their personal experiences. Enelin

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Building a Video Marketing Strategy that Works – Tony Hsieh

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Podcast Episode Building a Video Marketing Strategy that Works with Tony Hsieh https://www.youtube.com/watch?v=DFipgb-X4Qk Episode Notes Summary In this episode, Jeffro and Tony Hsieh discuss the importance of video marketing for service businesses. They highlight the need for clear and effective communication of value propositions and pain points through video content. They also explore the process

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Finding Product Market Fit as a Service Business – Garrett Miller

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Podcast Episode How to Land New Clients Through Media Features with Jen Hartmann Episode Notes In this episode, Jen Hartmann, the founder and CEO of NEAT, a boutique PR and marketing agency, joins Jeffro to discuss the importance of earned media and public relations (PR) for businesses. They explore the process of PR, building a

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